Imagine youâ€™ve just decided that you want to take up canoeing as a hobby. Youâ€™re going to need a number of things to get you started, which might include finding a suitable training course, buying a new canoe, lifejacket, suitable clothing, books, videos, roof-rack etc.
You visit your local outdoor shop and once inside youâ€™re approached by a friendly and obviously knowledgeable salesperson who encourages you to have a good look around the shop without feeling under any obligation. Continue reading “Sales: The Beating Heart of Your Business (2)”
International Air Transport Association (IATA) has cut its profit forecast for the aviation sector. One reason is the surge in world oil prices which impact on the amount of operating expenses to be borne by the airline.
According to IATA, the gain achieved by the airline industry will only reach U.S. $ 4 billion this year. In comparison, throughout 2010, airline industry profits reached U.S. $ 18 billion. Continue reading “Oil prices jumped above U.S. $ 110, IATA Cut Profit This Year”
Singapore Airlines (SIA) announced its intention to accept the offer of another party to buy 49% stake in Virgin Atlantic. However, the SIA declined to comment on whether the existing bidders who intend to buy airline stocks.
“I think we have very open. We have declared open if there are interested parties have 49% of Virgin. They can offer and we will evaluate and determine a decision based on that,” said Goh Choon Phong, chief executive of the SIA.
For your information, AIS purchased 49% stake in Virgin valued at U.S. $ 990 million in 1999 ago. Continue reading “Singapore Airlines intends to sell 49% of Virgin Atlantic Stock”
Of course you as the marketer or the person in charge in sales donâ€™t want to lost youâ€™re profits and be the second option of your customers. Continue reading “3 Secret Selling Techniques”
In real world, it is hard for small businesses to compete against big industries. They win in most aspects, they get raw materials cheaper, they produce in big amounts, so they can minimize the production costs and sell with cheaper price. However, small businesses should be smart to compete with those industries, finding the hole to involve in the competition. Continue reading “Benefits of E-commerce for Small Businesses”